Recall Masters HR Leader Recognized for Excellence

January 16, 2025, Laguna Hills, CA – Recall Masters, the industry’s leading provider of automotive recall management and retention solutions, announced Tonia Powers, Chief Human Resources Officer, was recognized by Insights Success Magazine as “One of 2025’s Most Influential Women in HR Leadership”.  Powers is featured on the cover of the magazines January 2025 issue, accompanied by an extensive article outlining the company and her contributions to the company’s success.  Read the full feature here.

Recall Masters Partners with Reynolds and Reynolds to Enhance Auto Dealers’ Ability to Identify Vehicles with Open Recalls

Laguna Hills, CA, April 18, 2022 — Recall Masters, the industry’s leading provider of automotive recall data, technology, and communications, announced today it is partnering with the Reynolds and Reynolds Company to offer auto dealers a new product called Recall Management. Recall Management enhances dealers’ ability to identify vehicles with open recalls, avoid penalties, and protect the lives of their customers and those sharing the road with them.  Read the full feature here.

Recall Masters featured in Fixed Ops Magazine – State of Recalls 2020!

Laguna Hills, CA, August 2, 2021 — Recall Masters’ 2020 State of Recalls report is featured in the July/August 2021 Issue of Fixed Ops Magazine, the industry’s most-respected publication focused on fixed operations.  Recall Masters revealed that more than 29.2 million affected vehicles were accounted for in 278 recall campaigns mandated by the National Highway Traffic Safety Administration (NHTSA) in calendar year 2020. Another estimated 266 “voluntary manufacturer notice” campaigns affected the passenger cars and light trucks framed in this report.  Read the full feature here.

Recap of 2020 Recalls Reveals Impact of Pandemic on Compliance and the Continuing Threat

Laguna Hills, CA, May 12, 2020 — In its fourth “State of Recalls” report, Recall Masters, Inc., the automotive industry’s leading provider of recall solutions, revealed that more than 29.3 million affected vehicles were accounted for in 278 recalls mandated by the National Highway Traffic Safety Administration (NHTSA) in calendar year 2020. Another estimated 266 “voluntary manufacturer notice” campaigns affected the passenger cars and light trucks framed in this report. While many vehicles have more than one defect present, the 2020 total of 83.2 million affected vehicle recalls translates to more than one in four vehicles on US roads with at least one open recall. With an estimated 286.9 million registered vehicles in the country, the threat to drivers and passengers is greater than ever… Read the full press release here.

Recall Masters Appoints Angela Ruthenberg as Vice President of Product Management & Data

Laguna Hills, CA, February 23, 2021— Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced the appointment of Angela Ruthenberg as Vice President of Product Management & Data. In this position, Ruthenberg oversees all day-to-day product development operations, including technology and software development, data aggregation/compliance/integration, and product lifecycle management for all solutions in the company’s market offering. The appointment comes at a time when the recall solutions provider is growing fast and has become a top vendor in the automotive industry.

“We are excited to add Angela to our team. She prides herself as a leader who thinks outside-the-box, remaining committed to strong relationships with industry leaders, customers, and her fellow team members,” said Sean Reyes, Recall Masters CMO.

Ruthenberg has a successful track record of steering initiatives within SaaS (software as a service) and DaaS (data as a service) development environments. She is… Read the full press release here.

Recall Masters Named to Inc. 5000 List of America’s Fastest-Growing Private Companies

Laguna Hills, CA, August 14, 2020— Recall Masters, Inc., the nation’s leading provider of automotive recall solutions, announced its being name to Inc. Magazine’s list of America’s Fastest-Growing Private Companies for 2020. With 627% growth over the previous year’s performance, Recall Masters makes its debut at #758 among the 5000 companies named to the business magazine’s prestigious rankings. The company joins a list of past honorees that include names like Intuit, Zappos, Under Armour, Microsoft, Dell, Domino’s Pizza, LinkedIn, Yelp and many other well-known brands that gained their first national exposure on the Inc. 5000.

“This is a tremendous honor for our team, given the stature of Inc. and the other notable organizations that came before us,” explains Christopher Miller, CEO of Recall Masters. “Since our inception, our mission has been to locate these recalled… Read the full press release here.

VettX Partners with Recall Masters to Identify Vehicles with Dangerous Recalls on its Platform

Laguna Hills, CA, June 10, 2020— Recall Masters, Inc., the nation’s leading provider of automotive recall solutions, today announced a partnership with VettX, an automotive industry software provider that enables auto dealerships to easily access and acquire vehicles for sale by private parties. The VettX platform connects auto dealerships to a massive inventory of vehicles that would otherwise be time-consuming to locate and purchase and helps dealers scan this high potential private market. The new partnership with Recall Masters should make VettX market analysis data even more effective… Read the full press release here.

Boost Acquisition Partners with Recall Masters, Adds Critical Recall Data to its Offering

Laguna Hills, CA, May 19, 2020 — Recall Masters, Inc., the nation’s leading provider of automotive recall solutions, today announced a partnership with Boost Acquisition, a data and technology developer that connects in-market vehicle sellers with potential buyers at online and franchise dealerships. With the inclusion of recall data, Boost Acquisition can now check for-sale-by-owner vehicles for unrepaired recalls, reach out to their owners, and schedule repair appointments with client dealerships. Recall repairs are at no cost to the vehicle owner as dealers work with the manufacturer for reimbursement.

“Franchise dealerships are currently searching for revenue and consumers are hesitant to spend. Boost Acquisition has a much-needed solution for both dealerships and vehicle owners. Millions of vehicles with dangerous recalls… Read the full press release here.

Recall Masters Supports its Auto Dealers with Special COVID-19 Response Kit to Help Handle Service Customers

Laguna Hills, CA, April 8, 2020 — Recall Masters, Inc., the nation’s leading provider of automotive recall solutions, today announced the launch of a special COVID-19 Response Kit at no cost for its auto dealer clients. The kit is designed to help improve the handling of service customers and recalls at this time.

“It appears that, as a country, we’re moving past the immediate response to the COVID-19 outbreak and settling into a new normal for the next 30-60 days, if not longer. While the impact is unique to each dealer and local market, we stand… Read the full press release here.

Recalls on the Rise: 2018 Report Reveals that Recalls Aren’t Going Away Anytime Soon

Laguna Hills, CA, February 19, 2019 – In its third “State of Recalls” report, Recall Masters, the automotive industry’s leading provider of recall solutions, revealed that more than 32.7 million affected vehicles were accounted for in recalls mandated by the National Highway Traffic Safety Administration (NHTSA) in calendar year 2018. Another 159 “OEM voluntary” recall campaigns affected a minimum of 14.5 million vehicles. While many vehicles have more than one recall present, the 2018 total of 47.2 million affected vehicle recalls translates to more than one in four vehicles on US roads with at least one open recall. With an estimated 276.1 million registered vehicles in the country, the threat to drivers and passengers is greater than ever.  Read more about the 2018 State of Recalls report here.

Dealers, automakers use new tools to reach vehicle owners

October 22, 2018 – U.S. light-vehicle recalls have plunged to their lowest level in five years. But as the nature of safety recalls changes with the evolution of automotive technology, automakers and dealerships are turning to new tools to reach owners of recalled vehicles.

Automakers recalled 30.7 million cars and light trucks in the United States last year, NHTSA reports. That was a dramatic drop from 2016, when recalls related to defective — and potentially deadly — Takata airbag inflators elevated the total to a record 53 million.

Although Takata-related recalls are expected to continue at least through 2020, NHTSA reports that 60 percent of the roughly 50 million vehicles covered by those recalls in the United States have been fixed. Overall, 70 to 80 percent of all vehicles recalled in 2016 and 2017 got repaired, industry analysts estimate…

Read the whole article on the Automotive News Fixed Ops Journal website.

Recall Masters Named to Orange County Business Journal’s Fastest Growing Private Companies List

September 18, 2018, Laguna Hills, CA – Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced it has been named to the Orange County Business Journal’s annual list of Fastest Growing Private Companies. The list celebrates the entrepreneurial success of local businesses experiencing exponential growth. … read the complete Press Release here.

Uber and Lyft Choose Not to Know

May 2, 2018 – When Their Cars Get Recalled, Uber and Lyft Choose Not to Know – Recall Masters Featured in an Insightful Article from The Information

Donlen rolls out comprehensive recall management tool

Donlen recently rolled out a solution to help fleet managers navigate through what can be one of the most challenging part of the jobs — watching for vehicle recalls.  Donlen released its latest recall management offering — Recall inSIGHT — a solution that can gives fleet professionals full visibility to their vehicle fleet’s open recalls, so they can take immediate action by working with their drivers to efficiently manage and address OEM and NHTSA recalls.  Donlen’s Recall inSIGHT can provides a comprehensive platform to identify open and/or closed recalls that can be sorted by campaigns as well as individual vehicles affected by recalls.  Using this platform, Donlen customers can filter recall campaigns by severity ratings and campaign status to prioritize the highest risk recalls and take action as soon as OEMs announce that they are ready to perform recall repairs…Read the March 9, 2018 article in Auto Remarketing

2017 “State of Recalls” Report Unveils the Automotive Industry’s Hidden Numbers

New report is the first to include voluntary recall data, providing a glimpse of the enormity of the recall crisis

For the first time in history, data reveals the vehicle recall crisis is even bigger than anyone thought. In its first “State of Recalls” report, Recall Masters, the automotive industry’s leading provider of recall solutions, found more than 32.5 million vehicles (12.5{9ac18acc2fc66015f4ef90ac214712dbb6e80e5297a446e4d1b153d2b0974d0d} of all vehicles on US roadways) had a recall issued in 2017. The vast majority of those recalls pose a specific risk of death or dismemberment…Read the March 8, 2018 press release

RM Press Release: Recall Masters Helps Dealership Client Prevail in TCPA Recall Communications Lawsuit

Recall Masters’ Christopher Miller warns auto dealers they could be easy targets for aggressive plaintiffs’ lawyers; offers advice to keep them safe

Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that it recently helped a large dealership client quickly fend-off a lawsuit related to recall communications…

Read the whole December 5, 2017 press release

RM Press Release: Recall Masters Announces Integration with Record360

Dealers, rental agencies, and consumers now have real-time status updates when returning vehicle rentals or during recalls; helps avoid claims disputes

Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications today announced a partnership with Record360, the leading software for digital asset condition documentation and asset condition management, to integrate its real-time vehicle recall lookup into the Record360 app. Dealers, rental …

Read the whole July 21, 2017 press release

Feature in Auto Rental News

ProMax Launches Recall Check Feature, featured in AutoRentalNews.com

Dealer Marketing Services Inc., the makers of ProMax Unlimited, announced the release of Recall Check, a new feature available within the ProMax platform.  Recall Check monitors auto dealers’ entire inventory for open recalls via an automatic nightly process. Additionally, Recall Check performs a check for recalls whenever a trade is booked in or a vehicle is delivered. All recall information is tracked across several reports and available at the click of a button, according to the company…

Read the whole July 5, 2017 article on the AutoRentalNews.com website.

Feature in AutoRemarketing

ProMax adds open recall monitoring tool, featured in AutoRemarketing.com

Dealer Marketing Services, the makers of ProMax Unlimited, recently released Recall Check, a new feature for the platform that tracks open recalls.  Recall Check was designed to monitor a dealer’s entire inventory for open recalls.

“Recall Check gives our dealer customers a foolproof way to track all pertinent recall information and use it to generate service business and protect their dealership from liability,” ProMax chief executive officer John Palmer said in a news release…

Read the whole June 30, 2017 article on the AutoRemarketing.com website.

RM Press Release: ELEAD1ONE Announces Integration with Recall Masters

Service Advisors can now get Real-Time Vehicle Recall Information During Vehicle Check in Process

ELEAD1ONE today announced a partnership with Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, to integrate real-time vehicle recall lookup into the Service1One Lane Management App.  Determining recall status during the mobile check in and initial inspection process saves…

Read the whole June 12, 2017 press release.

Feature in MotorAge

Defuse the Ticking Time Bomb of Open Recalls, featured in SearchAutoParts.com

It was November 7, 2014 when The New York Times published a shocking article that revealed exactly how unsafe our roads are. The subject? Takata’s airbag recall crisis. Called “the largest and most complex safety recall in US history,” it affected vehicles made by 19 automakers and 85 million American airbags. Major companies, from Honda…

Read the whole May 24, 2017 article on the SearchAutoParts.com website.

Feature in MotorTrend Magazine

Recall Fatigue: The Dirty Secret Affecting Millions of Cars, featured in MotorTrend Magazine

Ponder this: One out of every six cars driven on American roads has an unrepaired safety recall. That’s about 63 million vehicles. So as you commute every morning, look around and try to figure out which nearby car has the wonky brakes or malfunctioning steer-by-wire system. It might even be yours, and you…

Read the whole May 23, 2017 article in MotorTrend Magazine 

Feature in OPB Network

1 In 4 Oregon Vehicles Has Unfixed Recalls, featured on the Oregon Public Broadcasting website

As summer approaches, many Oregonians may be considering a road trip. But it’s somewhat disconcerting to know that 1 in 4 vehicles has an unfixed manufacturer’s recall.  This summer, 377,000 cars will be driving around Portland with open recalls…

Read the whole May 15, 2017 article on the Oregon Public Broadcasting website

Feature in The Baltimore Sun

More than 550,000 recalled cars are on Baltimore’s roads, new search tool says – featured on The Baltimore Sun website

More than 550,000 recalled vehicles remain on Baltimore’s roads, many of them because owners don’t know where to find recall information, according to MotorSafety.org.  The website, which aggregates news articles about vehicle recalls, has launched a tool that allows owners to check their vehicle recall status by vehicle identification number, or VIN.  If the vehicle in question is in recall, the website directs the owner to a certified dealer…

Read the whole May 10, 2017 feature on The Baltimore Sun website.

Feature on Insurance Website

“Safety Recalls in the Sharing Economy: Should You Be Worried?” article featured in TheZebra.com website

If you have a new car, or a new baby (with the accompanying new-baby gear), or a new fancy appliance, you might have signed up online or mailed back a form asking to be notified in the event of a product recall – or maybe not, they’re easy to miss. But either way, at least you’re the one in…

Read the whole May 3, 2017 feature on TheZebra.com website.  

Feature on Legal Website

“New Tech Enhances Tracking of Owners of Recalled Vehicles” article featured in Personal Injury Lawyers of San Diego

When there’s a problem with a car, the manufacturer may issue a recall notice so that vehicle owners can take their car to a dealership to have the issue fixed. But this method may not always work. It’s very possible that the owner of the car may lose contact with the dealership especially in cases where the original owner of the car sells it to another buyer. Dealers simply don’t know how to contact the new owners. Fortunately, there’s a company named Recall Masters.

Read the whole May 2, 2017 feature on the Personal Injury Lawyers of San Diego website.  

Feature in Deer Valley Times

Phoenix Is in a Recall Crisis: Here’s What You Can Do

There’s a crisis in Phoenix that nobody’s talking about. You encounter it every day, on every morning commute.  Consider this:  902,000 recalled cars are still on Phoenix’s roads.  Think about that. There are hundreds of thousands of potentially unsafe cars on the roads every day that have the power to hurt you, your family, and other drivers around you. And it’s all because information about recalls is decentralized, unorganized, and notoriously difficult to find.

Read the whole May 1, 2017 feature on the Deer Valley Times website .  

Feature in Milwaukee Courier

Vehicle Recalls are a Gamble Not Worth Risking

There are 311,000 recalled cars on Milwaukee roads, said Recall Masters Co-Founder Chris Miller, and your car could be one of those.

One out of three car are unaware of their car’s recall and this is because car dealerships lose contact with the owner, he said. December of 2014 is when Miller launched his own website—www.recallmasters.com—to help drivers be more aware of their car and its potential issues. “We try to catch these problems early on,” Miller said.

Read the whole April 1 feature on the Milwaukee Courier website .  

Feature in Auto Remarketing

How California is responding to defective airbags

LOS ANGELES – Here’s a statistic that might startle auctions and dealerships in the Golden State and beyond.

Southern California leads the nation in fatalities caused by defective airbags, according to Airbag Recall: Southern California, a group that comprises community organizations, public interest groups, private companies, elected officials, faith communities and other concerned parties unified in the effort to raise consumer awareness about the ongoing airbag inflator recall.

Read the whole March 28 feature on Auto Remarketing website .  

Feature in Entrepreneur.com

This Company Uses Machine Learning to Find Owners of Recalled Cars
Recall Masters was founded by a veteran programmer with $500,000 of his own money. Now it’s seeking a valuation of more than $40 million.  

When a car company issues a recall, it’s typically on dealerships to reach out to affected customers. But since vehicles can change hands, leaving records out of date, dealers aren’t always able to provide drivers with this at times vital information.  One company that addresses this issue is Recall Masters, founded by programmer Chris Miller.

Read the whole March 15 feature on Entrepreneur.com .  

Recall Masters Partnership: ProMax Unlimited Releases New Vehicle Recall Feature

February 22, 2017 Press Release – Davenport, IA–

Dealer Marketing Services, Inc., the makers of ProMax Unlimited announced today the release of Vehicle Recall, a new feature available within the ProMax platform. Vehicle Recall enables ProMax users to view open recall data on individual vehicles based on their Vehicle Identification Number (VIN). “Vehicle Recall gives….

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February 17, 2017 – Business for Breakfast Show on Money Radio 1510 am in Phoenix.

February 16, 2017 report from ABC St. Louis News. 63 Million Vehicles on the Road Have Unchecked Recalls.

February 1, 2017 interview on KRLD 1080 Dallas report.  The Recall Crisis in Dallas, TX and Across this Nation.

Safety Hazard SaaS for Auto Industry Tracks Millions of Cars Under Recall on the Roads

January 27, 2017 Article on EnterpriseTech.com – On the roads today are tens of millions of cars – including yours, possibly – that are ticking time bombs.  Since the year 2000, Americans have driven some 63 million cars that were, or still are, in “open recall,” meaning they have an unrepaired manufacturing defect. Beyond posing a public safety hazard, one would think the auto industry and auto sellers, as a matter of public relations and customer loyalty strategy, would do more to assist their customers than send them a recall notice in the…

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Florida Dealer Takes Stand Against Recalls

November 9, 2016 Blog – San Francisco, CA– One dealer in Florida is taking a stand to ensure that pre-owned vehicles with open recalls never hit the streets. When the Takata airbag crisis first reared its ugly head, Earl Stewart of Earl Stewart Toyota, started informing customers of in-stock vehicles with open recalls by clearly marking them with…

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Recall Masters to Present and Exhibit at Two Influential Automotive Conferences in Las Vegas

November 1, 2016 Press Release – San Francisco, CA– Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that, due to high market demand from and many auto dealer questions about workable solutions for the current recall crisis, it will attend two upcoming Fixed Ops conferences in Las Vegas, NV, this November. Recall Masters will be present at the Fixed Ops Magazine…

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Recall Masters Sponsors Auto Rental Summit

October 3, 2016 Press Release – San Francisco, CA– Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced it is a Platinum Sponsor of the Auto Rental Summit, the premium educational training conference for auto rental companies, October 24-25, 2016 at the B Resort & Spa, Lake Buena Vista, FL…

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Recall Masters Integrates with Auto Rental Systems Cloud-Based Loaner Car Management System

August 23, 2016 Press Release – Laguna Hills, CA– Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced an integration with Auto Rental Systems (ARS) cloud-based loaner car management system, a 100 percent web-based system that allows automotive dealers to manage their loaner/rental car fleets…

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Recall Masters adds “Don’t Drive” & “Stop Sale” Recall Tracking to its Software System

Laguna Hills, CA– July 25, 2016 – Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that it has added “Don’t Drive” and “Stop Sale” recall tracking into its software system and is the first software company to digitize this data into its SaaS API and batch processing platforms.

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Fixed Ops Magazine Article: The Recall Conundrum – Non-Compliance Leaves Your Dealership at Risk

July/August 2016 Issue – Christopher Miller, CEO of Recall Masters, Inc., provides great insight to dealers on the subject of recalls.  As a editorial contributor, Miller reaches out to the readership at Fixed Ops Magazine, one of the most respected publications in the automotive industry.  The article expands on the liability recalled vehicles pose to dealerships, not only in new car sales, but also within their pre-owned inventory and even through the service drive.

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Recall Masters’ Christopher Miller to Present “Rein in the Recall Revolution” at Digital Dealer 21

Laguna Hills, CA– July 20, 2016 – Recall Masters, Inc., the leading provider of automotive recall news, data, training, and communications, today announced that company President, Christopher Miller, has been selected to speak at the 21st Digital Dealer Convention and Expo ,  August 8-10, 2016 at the MGM Grand Las Vegas Hotel & Casino. His presentation….

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AutoLoop Partners with Recall Masters to Revolutionize Vehicle Repairs

CLEARWATER, FL and LAGUNA HILLS, CA– May 16, 2016

AutoLoop, LLC, a leading provider of auto industry marketing and customer relationship management solutions that successfully drive the Sell, Service, Repeat cycle, today announced a new partnership with Recall Masters, Inc…

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Recall Masters Appoints Dan Beres as Chief Operating Officer

San Francisco, CA – March 21, 2016

Recall Masters, Inc., a leading provider of automotive recall news, data, training, and communication today announced the appointment of Dan Beres as Chief Operating Officer. Beres will oversee the company’s …

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Recall Masters Becomes One Stop Shop for Auto Dealer Recall Communication Services

San Francisco, CA – January 26, 2016

Recall Masters, Inc., a leading provider of automotive recall data, services and communications, today announced the addition of several powerful new features to its fully-inclusive Recall Communication Services. These additions ensure dealers better identify and communicate with existing…

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Recall Masters Launches New Website: A One-Stop Source of Automotive Recall News, Data, Training and Communications

San Francisco, CA – November 24, 2015

Recall Masters, Inc., a leading provider of automotive recall news, data, training and communications, today announced the launch of a brand new website for the automotive industry. The company recently expanded its solution to multiple automotive businesses, including automakers, factory authorized dealers, pre-owned car dealers, fleet operators…

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Service Drive Magazine – Today’s Owner of A Recalled Vehicle Can be Tomorrow’s Happy Service or Sales Customer

San Francisco, CA – September 18, 2015

Make the owner of a recalled vehicle a permanent service customer – read the article on recalls featured in Service Drive Magazine.

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Calming Them Down or Revving Them Up – Two Approaches To Getting More Vehicle Recall Customers Into Your Service Drive

San Francisco, CA – August 7, 2015

How to get more vehicle recall customers into your service drive – read the article on recalls featured in Fixed Ops Magazine.

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Recall Masters Launches New Automotive Recall Marketing Platform

San Francisco, CA – August 2, 2015

Recall Masters, Inc., today announced the launch of a revolutionary new platform that combines the most comprehensive recall information source available with the most complete recall marketing program for automakers and their dealers. Recall Masters helps dealers attract new customers and drive more sales and service revenue from vehicle owners motivated to…

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